Business Now March 2015
Business Now is the official monthly magazine of AmCham China. It reports on the chamber’s members, activities and current issues affecting China. This issue focuses on sports and entertainment, starting with a cover story retelling the saga of how the NBA took the lead in US sports brands in China. Several other players have their eye on the Chinese consumer market, too, though. Read on for more insights from members on the film industry, negotiation tactics and double taxation.