

Human Resources and Payroll in China 2016-2017 (5th Edition) -
19
Online Recruitment Channels in China
Online Channels
Sample Regional Strength Industry
Strength
Target
Group
Comments
Price Per
Ad (RMB)
Generic
51Job.comEast China,
Shenzhen, Beijing
IT Finance
Management
Advertising
White collar
professionals
• Large market share in China
• Well-respected brand among
Chinese job seekers
•
www.51job.com20-40
Zhaopin.comEast China,
North China
Real State
Finance
Technology
Automotive
White collar
professionals
• Large market share in China
• Market leader in job seeker traffic
• Increased penetration in low tier
cities and expansion of SME base
•
www.zhaopin.com30
ChinaHR.comFirst & second-tier
cities
General
Generic
• Large market share in China
• Ranks #7 in job seeker traffic
•
www.chinahr.com20
Region-specific
(example)
JobsDB.comHong Kong
General
Generic
• Large job portal spanning
different cities in Asia and USA
•
http://hk.jobsdb.com/700
Chambers
of Commerce
(examples)
German
Chamber of
Commerce
Website
Beijing, Shanghai,
Guangzhou, Hong
Kong
General
White collar
professionals
• Chinese-German speaking
professionals
• German native professionals
•
www.china.ahk.de1,500
The American
Chamber of
Commerce
(AmCham)
Beijing, Tianjin,
Wuhan
General
White collar
professionals
• Chinese-English speaking
professionals
• American professionals
•
www.amchamchina.org250
The European
Union
Chamber of
Commerce in
China
Beijing, Nanjing,
Shanghai,
Shenyang, Tianji,
South & Southwest
China
General
White collar
professionals
• Chinese-English speaking
professionals
• European professionals
•
www.europeanchamber.com.cn500
Free of
charge for
members
* Many online channels offer package deals including numerous job posting and CV credits