Dec. 9 – Within India’s dynamic business environment, the creation of new town centers requires not only sufficient road and rail networks, but should also include proper planning and policy making, the insertion of stakeholders, and the leveraging of available strengths. Mahindra World City (MWC) in Jaipur is one such concept promoted by one of India’s biggest business houses – Mahindra Group.
On September 14, Mahindra World City’s COO Jaipur Mr. B.K. Subbaiah spoke to Dezan Shira and Associates’ Partner Mr. Olaf Griese about the project.
Olaf Griese (R) interviews B.K. Subbaiah (L) on Mahindra World City – a new FDI destination in Jaipur
Olaf Griese – Please tell us a little bit about Mahindra World City Jaipur – about its history and development.
B.K. Subbaiah – Ans-Mahindra World City has been envisaged as a world class platform for manufacturing and service businesses to establish a business in a hassle free atmosphere. It is an integrated business city with SEZ, DTA, and social and residential zones. It spreads over 3,000 acres of land and is located off the Delhi-Jaipur-Mumbai NH8 route. MWC is based on the public private partnership model and is a joint venture between Mahindra group and the Rajasthan State Industrial Development and Investment Corporation Ltd.
Griese – What do you think is the most enticing factor of Jaipur in terms of SEZ?
Subbaiah – MWC is well supported by the government. The government is accepting us as an important player to bring FDI to Jaipur. Tourism is also an important factor. Jaipur is a well known destination among foreign tourists. The existing recognition will help us to leverage Jaipur’s image as an international industrial center.
More than 40 companies have already signed-up with MWC in various zones and including companies such as Infosys, Wipro, Deutsche Bank, State Bank of India, ICICI Bank, EXL, Nucleus Software, Nagarro Software, Truworth, Girnar Soft, QH Talbros, Dynamic Cables, Poly Medicure, Gravita India, Knit Pro, and Ratan Textiles.
Griese – Do you think Jaipur (geographically a non-port region) will last as a preferred investment region?
Subbaiah – Yes, it will. Although Jaipur doesn’t have a port, the surrounding infrastructure is good. The highway extension will be completed by the end of 2013 and a container port is also available. The closest sea port is Jawaharlal Nehru PortPrust in Mumbai and also Kandla Port in Gujarat.
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